Recommendation 3
Maintaining professionalism on social media networks.
Whether we love it or hate it, social media is here to stay. Socail media is in use worldwide because it is considered as a simple way of staying and touch and communication with families and friends, sharing ideas, photos and other interests.
The fact that social media is an open and free for all environment creates concerns to social media page administrators. This is because nowadays, formality on social media is minimally adopted. Therefore, to create a successful social media plan one need to use professionalism which as a result allows in improving the public image of the agency.
There are a variety of do’s and don’ts when speaking about professional use of social media some of which are:
- Only link, follow or friend people you know and trust.
- Hide friend’s comments or information that is deemed to be inappropriate.
- Avoid sharing emotionally, religiously or politically charged statements when posting
- Never complain about your work or worries, if you do so you are expressing that you’re not a professional
- Only post professional photos/videos
- Never mention politics, they may backfire
- Only align to good and suitable content
- Don’t post poor statements, they should be engaging.
- …..
Obviously, there are much more other points and studies focusing on the best practices towards professional use of social media. However, I will try and maintain this professionalism throughout the entire social media plan.
Links Used:
http://www.wikihow.com/Behave-Professionally-on-Social-Media
http://www.dynamicchiropractic.com/mpacms/dc/article.php?id=56556
http://socialmediatoday.com/isra-garcia/1311351/responsibilities-and-tasks-social-media-professional
http://www.americanbar.org/publications/young_lawyer/2011-12/june_2012_vol_16_no_8/tips_maintaining_professionalism_online.html